Acidic Bonding Concentrate Intensive Treatment

THE BENEFITS

The first step in Redken's Acidic Bonding Concentrate regimen, the concentrated intensive treatment formula reinforces weakened bonds and prepares hair for the full benefits of the Acidic Bonding Concentrate Shampoo and Conditioner.

BEST FOR:

• Damaged Hair
• All hair types and textures
• Suitable for color-treated & chemically-processed hair***

KEY BENEFITS:

• Combats 1 year of visible damage in 1 use*
• Leave-in strength repair in 1 use**
• 2x less breakage***
• 10x smoother hair***
• Bond repair on the go***
• pH balancing
• Ultimate repair, intense conditioning, and color fade protection
• Product did not strip hair color****

*System of Acidic Bonding Concentrate Acidic Bonding Concentrate Intensive Treatment, Shampoo, Conditioner, & Leave-In Treatment vs. undamaged hair
**System of Acidic Bonding Concentrate Intensive Treatment, Shampoo & Conditioner vs. non-conditioning shampoo
***With continued use
****Based on consumer test results

THE SUSTAINABILITY

* In the previous calendar year. Find more info on the L'Oreal Universal Registration Document